Blogger Business Building
As most bloggers do, I have a plethora of ways that I earn income:
-Selling Travel & Adventure Packages -Sponsored Posts -Events -Ambassadorships -Selling Books -Affiliate Programs(so please dont be shy to click ANY link here, it keeps me writing for you).
I also work in telecommunications for companies like Best Buy and T-Mobile and I even do some government work with the Lifeline Program for phones. I am basically Jamaican honey.
I was the admin of a Facebook group and something went wild in the group and the page got totally shut down. I could not believe it, I got kicked off of Facebook. To this day, I still don't know what it was. I was seething mad. I make my money online and not having access to the caffeine in my social media coffee was driving me MAD! All day I wondered what my Facebook friends and colleages were doing!...I know now, I was tripping.
But being off of Facebook that day I was able to get so much work done, the iccessant dings had stopped. Of course I had my Google+, Pinterest, Instagram and Twitter going off...but amazingly all of those combined did not equal the notifications that I was receiving on Facebook alone.
Okay, Facebook is where my people are-there is no doubt about it. I HEART Facebook, but I realized that maybe I am loving it too much and maybe I am spending too many hours on Facebook...especially since most of my traffic comes from SEO (Search Engine Optimization) and increasingly pinterest.
While a lot of people are claiming that Facebook is dead...truth be told-its still a major force to be reckoned with and for the people who don't do social media (Twitter, Instagram, Pinterest, Etc.) they almost ALL do Facebook. What does that mean? It means that while we cannot afford to be in any business (especially an internet based business) without being on Facebook, but we have to give facebook some limits! After being so effective I decided to implement a few things to keep the productivity going.
1. Take Facebook off of your phone and Tablets. I know, it will be painful at first. But I treat it like email now, and it allows me to compartmentalize Facebook and maximize its use. I use it on my laptop.
2. Dedicate a certain amount of time to Facebook. Frankly you should only be on all forms of Social Media for a certain amount of time per day-period. It can be like a Tommy Knocker(just eating up your time, with little reward). Use that time to dedicate to your craft, not liking your friends photos or having a tit-for-tat with somebody who gets paid by the hour when you get paid by the job.
3. Make your priority your inbox messages(which might be business) and what is said and what you post on your respective personal and business pages. Leave the News feed to when you are spending personal time-not work time. This will give you back your LIFE I promise.
4. Use IFTTT, so that it seems like you are still as active online. IFTTT is an app that allows you to send tweets, Photos, etc. to your Facebook automatically when you perform certain actions. It makes your life easier and you are doubling up on your exposure without doubling up on time!
5. Spend more time building your list when you are ON Facebook. While I got suspended for a temporary amount of time I realized that a LARGE amount of my contacts and influence are held in that ONE profile that I have NO ownership of. I can't take my Facebook Fam with me if Facebook decides that I said something off color and I have been building that audience of thousands since 2008. That could be a lot of hard work down the drain. So becareful when you are nursing your Facebook, but not lifting those fans to YOUR platform because who you are on Facebook(or ANY platform) could be gone just like THAT!
The day that I got kicked off of Facebook remided me that I could be kicking out twice as much work.
Now catch that tea and upgrade your business!
If you are looking to blog as a business make sure that you are out at my workshop sponsored by Aio Wireless, "The Business of Blogging" on February 6th, 2014 in Berkeley, CA! Click Here to RSVP!
Classily Yours, Sharelle D. Lowery Party with me on Twitter about Wine, Travel and all Things Fabulous!