Its Queen Beyonce back in your face with her Bey-Beautifulness as the new face of H & M!
Doesn't she look positively gorgeous, she is kicking off her Mrs. Carter tour on April 15th and the Queen is Back at it!
I personally love seeing her like this, its in her zone and shows her beauty!
Beyoncé is the NEW Fashion Face of Affordable H & M
Says Beyoncé of the project: "I've always liked H & M's focus on fun and affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements —\– fire, water, earth and wind. It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial."
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The release describes the campaign, which was shot in Nassau in the Bahamas, as "an epic fantasy, with glamour, drama and also a sense of paradise."
The commercial also features a new song from Beyoncé, Standing On The Sun, also out the beginning of May...the pieces are expected to emerge in stores then as well!
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Sharelle D. Lowery Lifestyle Blogger | Author | Professional Speaker